Conversion Rate Calculator.

Calculate a conversion percentage with optional funnel stages and explicit denominators.

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02 / ANTWORT

Eligible opportunities

Conversions

Conversion rate

0.00%

Optional funnel stages

Stage

Stage opportunities

Stage conversions

10.00%

Stage

Stage opportunities

Stage conversions

25.00%

Stage

Stage opportunities

Stage conversions

20.00%

Each stage is conversions ÷ that stage's eligible opportunities; benchmarks are intentionally not included.

FAQ

What is the conversion rate formula?

Conversion rate equals conversions divided by eligible opportunities, multiplied by 100. The denominator must be defined for the metric to be meaningful.

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