Finance
Instant, private, and free
Gross Margin Calculator.
Calculate gross margin percentage from revenue and COGS.
Set your values
Results update as you type.
FAQs
How does the gross margin calculator work?
Enter the requested values to see a deterministic result. Assumptions are explicit and no live market or tax data is fetched.
Use Cases
Pricing Strategy
Determine if your selling price covers costs and yields a desired profit margin. Adjust pricing or negotiate supplier costs to improve profitability.
Example: If your product costs $50 to make and you want a 40% margin, set the price at $83.33.
Business Health Check
Assess the financial health of your business by tracking gross margin over time. A declining margin may indicate rising costs or pricing pressure.
Example: Compare quarterly margins to spot trends and make informed decisions.
Frequently Asked Questions
- What is gross margin?
- Gross margin is the percentage of revenue that exceeds the cost of goods sold (COGS). It shows how efficiently a company uses its resources to produce goods. The formula is: (Revenue - COGS) / Revenue * 100.
- How do I calculate gross profit?
- Gross profit is simply revenue minus cost of goods sold (COGS). For example, if revenue is $100,000 and COGS is $60,000, gross profit is $40,000.
- What is a good gross margin?
- A good gross margin varies by industry. Generally, higher is better, but typical ranges are 20-30% for retail, 50-60% for software, and 30-40% for manufacturing. Compare your margin to industry benchmarks.
Tips & Common Mistakes
Tips
- Ensure you include all direct costs in COGS, such as materials, labor, and manufacturing overhead.
- Use consistent accounting periods (monthly, quarterly) for accurate comparisons.
- Regularly review your pricing and costs to maintain a healthy margin.
- Use gross margin to set sales targets and evaluate product profitability.
Common Mistakes to Avoid
- Forgetting to include all direct costs in COGS, leading to an inflated margin.
- Confusing gross margin with net margin, which includes operating expenses and taxes.
- Using revenue before discounts or returns, which overstates the actual margin.
Last updated: August 13, 2026